How do you get your first real estate client?
By admin
Filed under Real Estate Tools
I just moved to San Diego from Ohio and I am working on getting my real estate license right now. I am kind of a shy person so I haven’t made friends here yet. What marketing tools work really good for real estate agents to get clients?
I can relate. I was shy as well and still have my moments, yet I’ve been a Realtor now for 16 years. This business forces me out of myself. I first got my license, then I received an opportunity to become a sales counselor for a production builder. I put my license in inactive status to avoid the high fees and became an employee with benefits.
While that was a good start for me, the corporate structure wasn’t for me and I eventually broke away and became an independent, straight commission with a national brokerage firm who had a training division. I was with them for eight years before I broke away from them and went with my current brokerage firm, RE/MAX.
Factoring in your shyness, you may want to consider becoming a Buyer’s Agent and work with a team. There you’ll have the support of your peers and help to encourage you along. Your confidence will build with experience.
For agents new to an area, working open houses for other agents’ listings within your office can be a good start in building clientele.
As far as marketing tools go, the BEST are handwritten thank you notes expressing your ‘genuine’ appreciation can do wonders. It very often initiates their phone call to you at which time strikes up an opportunity to ask for their business or anyone they may know that could use your services.
Lastly, be creative to figure out ways that will set you apart from the other agents in your area. More and more agents are specializing. Know your passion and go in that direction. Connecting with people to which you to have the same passion will truly make this an enjoyable business in which to work.
Good luck in your transition. I wish you all the best!